Privacy Policy

Last Updated: June 22nd, 2025

At Idea Factory, we value your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, and protect your information when you use our website.

Who We Are

Idea Factory is a Canadian marketing agency based in Newfoundland. We help businesses grow through creative marketing strategies and digital campaigns.

Information We Collect

We collect personal and non-personal information in the following ways:

Contact Form

When you submit a contact form on our website, we collect:

  • Your name
  • Email address
  • Any other information you voluntarily provide

We use this information to respond to your inquiries or provide services you request.

Analytics and Tracking

Google Analytics

We use Google Analytics to collect data about your visit, such as:

  • IP address (anonymized)
  • Browser type and version
  • Pages visited and time spent
  • Referring website

This information helps us understand website traffic and improve our user experience.

Facebook Pixel

We use the Facebook Pixel to track user behavior after interacting with our ads on Facebook and Instagram. This helps us optimize our advertising campaigns and measure performance.

How We Use Your Information

We use your information to:

  • Respond to inquiries
  • Improve our website and marketing efforts
  • Analyze website performance
  • Customize advertising and measure its effectiveness

We do not sell or rent your personal information to third parties.

Cookies

Our website uses cookies to enhance your browsing experience and support analytics and advertising features. You can disable cookies through your browser settings; however, some website functionality may be affected.

Consent

By using our website and submitting your information, you consent to the collection, use, and disclosure of your information as described in this policy.

How We Protect Your Information

We take reasonable steps to protect your information from unauthorized access, disclosure, or misuse. However, no method of internet transmission or electronic storage is completely secure.

Third-Party Services

This website may contain links to third-party sites. We are not responsible for the privacy practices of those sites. We encourage you to read their privacy policies.

Your Rights (Canada)

As a Canadian user, you have the right to:

  • Access your personal data
  • Correct inaccuracies
  • Withdraw consent (subject to legal or contractual restrictions)
  • Request deletion, where applicable

To exercise these rights, contact us.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.